Auto Executive Corp. is more than just a consulting company — it’s the professional home of over 40 years of automotive leadership, training, and consumer advocacy. From dealerships and manufacturers to first-time car buyers, we bring clarity and strategy to every corner of the vehicle acquisition process.
Officially founded in 1987, our story began in 1979, when a young Rafi Hamid sold his first car at ZFrank Chevrolet on Western Avenue in Chicago. That experience sparked not just a career, but a lifelong mission: to transform how people and businesses interact in the automotive world.
Today, Auto Executive Corp. serves as the corporate headquarters for two specialized branches:
NewCarConsulting.com — a consumer-centered service helping car buyers understand leasing, negotiate smarter, and avoid common financial missteps.
AutoExecutive.com — a dealer-facing platform offering consulting, training, and performance optimization for dealership teams and executives.
🚗 From the Founder
“I learned early on that the car business isn’t just about metal and numbers — it’s about people, trust, and confidence. Whether it’s helping a dealership sell better or helping a family avoid a bad deal, my mission is the same: deliver clarity, strategy, and long-term value.”
— Rafi Hāmid, Founder & CEO
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